Performance marketing . F&B . UAE

How La Framboise sold out

before the campaign even ended.

A seasonal Meta campaign launched 15 days before Eid. Every product sold out in 10 days with delivery orders still coming in after stock ran out. Here’s exactly how we did it.

The Challenge 

Seasonal products, a tight window, and real pressure to perform

La Framboise had seasonal Eid products ready to go but needed to move all inventory within a short pre-Eid window. The risk was real: unsold stock after Eid means wasted product and lost revenue. They needed a campaign that didn’t just generate awareness, it needed to drive purchases fast, to the right people, at the right time.

Our Approach

Urgency led creative, tight audience, performance objective

01
Audience targeting

Focused on warm and lookalike audiences most likely to purchase gifting products in the Eid window.

02
Urgency-led creative

Ad creative and copy built around limited availability and the Eid gifting occasion emotional and time-sensitive.

03
Purchase objective

Conversion-optimized campaign structure no reach or engagement objectives. Every dirham aimed at sales.

The results 

Sold out 5 days before the campaign was scheduled to end

Campaign creative & results screenshots